Christina Aguilera is the latest celeb to enter the lucrative perfume industry. The Candyman singer will launch Christina Aguilera, the fragrance, in the fall. "This is a big priority for us, our objective is for Christina Aguilera to become the number-one celebrity fragrance... We will invest very strongly behind it," says a rep for Proctor & Gamble, the cosmetics giant who has teamed up with the star. The ad campaign for the scent will feature Aguilera's bare back painted with a black lace design and the tagline, "Sometimes it's all you need to wear."
5.09.2007
Xtina to launch perfume
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